Spotlight Series
PixMob’s Spotlight Series is a program dedicated to illuminating the contributions of women in sports and entertainment by investing in their fan experience. Through in-kind crowd-lighting activations, we aim to ensure women and their fandoms enjoy the same electrifying moments as their male counterparts.
The Reality for Women's Teams
1% That’s the percentage of sponsorship dollars given to women’s sports teams…
We were shocked too.
Women's sports has seen surge in coverage and popularity in the last few years, but the numbers are simply still not adding up.
In comparison to their male peers, women's teams, games, and leagues face disproportionately lower funding, media exposure, and monetization opportunities.
What does this translate to? Fewer ticket sales, lower player salaries, and fewer resources for fan engagement and experience. (BOOO!)
How can the entertainment industry combat this? High-quality production experiences, paired with meaningful sponsorships and collaborations, will continue to elevate the visibility, resources, and profits of women's teams and athletes.
Women's sports has seen surge in coverage and popularity in the last few years, but the numbers are simply still not adding up.
In comparison to their male peers, women's teams, games, and leagues face disproportionately lower funding, media exposure, and monetization opportunities.
What does this translate to? Fewer ticket sales, lower player salaries, and fewer resources for fan engagement and experience. (BOOO!)
How can the entertainment industry combat this? High-quality production experiences, paired with meaningful sponsorships and collaborations, will continue to elevate the visibility, resources, and profits of women's teams and athletes.
the athletes behind the hype
spotlight sponsored teams
Get a closer look at our collaborations with the PWHL and the Indiana Fever.
We ignite fandom through immersive LED technology that connects crowds to the live experience. We use our Spotlight Series to bring women's teams and leagues the same fan engagement activation we've created for other major leagues like the NHL, NBA, NFL, and more.
@PixMob
@PixMob
@PixMob
@PixMob